What started out as a restaurant on the beach became the birthplace of a legend. Those who want to arrive in proper style come by yacht. © provided

When Kyriakos Angeletakis and his wife Eleni opened a little restaurant at Psarou Beach in the 1960s, they had no idea that they were laying the foundations for the most luxurious party location on Mykonos. It took a few years, and when their son Andreas took over in 1985 business was sluggish. Not many tourists found their way to Mykonos in those days, and the few who came mainly stayed in Chora, the island’s capital, as there was no infrastructure at Psarou Beach – not then, anyway. That changed abruptly when the two local businessmen Zannis Frantzeskos and Konstantis Kousathanas teamed up with Egyptian chef Sammy Ibrahim to take over the restaurant: Nammos (English: sand) was born. Relaxed beats provided the soundtrack for the backdrop to a perfect summer’s day.

The concept is so popular that there was even a Nammos pop-up in the Alps from 2016 to 2019. © provided

As guests sip champagne and ponder whether they should cool off in the plunge pool that comes with their private cabaña or take a dip in the ocean instead, the bubbles in the glass serve as a tempting preview of the culinary delights that await. Because for Nammos, only the best is good enough – think caviar menu. That standard is reflected in a constant striving for gastronomic excellence: Fish fresh from the Aegean nestles up to fragrant rice, Greek seafood meets carefully selected ingredients from around the globe, and all of it is accompanied by an outstanding choice of wines, cocktails and champagne. Hardly surprising, then, that the concept is conquering the world! This year “the original” is only operating on a limited basis – but happily, Nammos now has locations in Dubai, Qatar and Cyprus, with France set to follow. Hotels are to be added to the Nammos World in future too.

Nammos around the world

Mykonos

Opened 2003; restaurant, private cabañas, yacht transfer, caviar menu, fashion boutiques. Limited operation in summer 2023.

Psarou Beach 84600, Mykonos, Greece
Tel: +30 22890 22440
Web: nammos.com/mykonos

Cannes

Opens in summer 2023, located right on Palm Beach on the Riviera.

Palm Beach Cannes, Pl. F. Roosevelt, Cannes 06400, France
Web: nammos.com/cannes

Dubai

Restaurant, bar, shisha lounge, caviar menu, wine tastings and private wine cellar tours.

Four Seasons Resort, Jumeirah 2, 00000, Dubai, United Arab Emirates
Tel: +971 581 210 000
Web: nammos.com/dubai

Qatar

Opened 2022; restaurant and beach club on the coast of Al Maha Island.

Al Maha Island - Lusail City, Doha, Qatar
Tel: +974 51000077
Web: nammos.com/qatar

Limassol

Restaurant, beach club, caviar menu, fashion boutiques, bookable for private events.

1, Yiannou Kranidioti, 4534 Pyrgos, Limassol, Cyprus
Tel: +357 977 888 73
Web: nammos.com/limassol