Anyone planning a trip usually first sets off into the vastness of the Internet. Women in particular, who are planning to travel alone, are relying more and more on search engines to plan their trip. First and foremost, of course, Google. Now the hospitality company Accor has set out to evaluate the worldwide search volume on this topic. As a result, the most popular destinations for women traveling alone in 2023 were sought out and there were several winners

Safe wilderness: Iceland © Max Bottinger

Rank 1 and 2: Iceland and Italy

The country in northern Europe recorded around 2.74 million search queries. This puts Iceland ahead of the second place with almost 900,000 search queries. Rank two goes to Bella Italia. While Iceland scores with a particularly large number of opportunities to get active in nature, it is the beaches and the dolce vita that attract visitors to Italy. Incidentally, no other country has more UNESCO World Heritage sites than Italy!

Venice © Luca Bravo

For years, Iceland has repeatedly been ranked first in the Global Peace Index. It has thus been proven to be a particularly safe travel destination. Also for solo female travelers. It is remarkable that there was no change in the search volume compared to the previous year.

Rank 3: Japan

Tradition meets modernity © Su San Lee

1.83 million searches per month relate to Japan as a destination for female solo travelers. This means 175 percent more searches are interested in the East Asian country than in 2022, which is the second highest change compared to the previous year. Japan is popular because of its safety. But the excellent infrastructure also makes it easy to move around the country alone.

Highest new entry

Scotland/Edinburgh © Micheile Henderson

The United Kingdom makes it to 4th place. With 1.2 million search queries, this is a solid ranking. However, it showed that the interest in it is just as high as last year. 49 percent more search queries than in 2022 are recorded by Singapore in 5th place, but a real surprise is Spain in 6th place.

"Viva la Vida" is the name of the game in Spain © Sam Williams

As a solo trip destination for women, people have it on their radar three times more than last year. Spain is thus the up-and-coming hotspot among female solo travelers. And why not? Beautiful sandy beaches, secluded bays, lots of culture, joie de vivre and good food await travelers here.

Insider tip for the next trip

The independent hotel label SHe Travel Club identifies hotels that women rate as particularly attractive and well-suited. Accor and SHe are collaborating to provide safe travel for Solo Female Travelers.

Travel educates - traveling alone even more! © Shutterstock

The experts of the SHe Travel Club explain the advantages of Solo-Travel for women: "Traveling alone can have many advantages. You feel strong, independent and your self-confidence is increased. In addition, many travelers describe it as a positive experience to adapt to different cultures, situations and people on their own."